Last week a report by the US Army’s 304th Military Intelligence Battalion roiled government social web (“web 2.0”) advocates. The microblogging service Twitter, it found, can be used as a potent tool by terrorists. There followed some handwringing on Twitter and among journalists, and even some thinking across the river here at Harvard.
Will this dustup affect the move to the social web in the defense and intelligence communities – wikis, blogs, Facebook, and the like? After all, there’s been good movement in recent months, impressive gains, and some major wins. But there’s been little enterprise-wide embrace. To many, the current position feels unstable.
All this makes me wonder: was last week’s “red team” caution flag a Twitter “PEBES” moment? Recall that some years ago, the US Social Security Administration was among the first
What’s the likely impact of last week’s Army report? Is the social web still too new and, like Social Security on the world wide web, the only thing we see clearly is risk and cost? Or has positive value been established enough to move forward?
It depends. For those who would otherwise pause, they probably will take comfort from the Army's report. For those who would otherwise move forward they will too, and with due caution.
First, Twitter is like any tool or platform the defense and intelligence establishments use: it has risks, and they need to be managed. We would no sooner give up cell phones than we would landlines -- though we recognize cell phones are instrumental in facilitating attacks on our forces. We manage those risks accordingly.
Fourth, platforms, services and devices are not silver bullets. Twitter will no more defeat us than lead us to victory. It’s a little more complicated than that. We looked for a single breakthrough technology to counter IEDs – we couldn’t find one. What worked was stitching together people, process and technologies in new architectures of action that allowed us to be more effective. That’s what we have to keep our eye on – “it’s the architectures, stupid,” to paraphrase, and not necessarily individual platforms or services.
The fact is that we live in a world where we and our adversaries all have access to the same off-the-shelf commercial ware. It is arguable that there is little genuine military R&D going on these days. What is going on are mash-ups using freely available commercial R&D – ingenious measures and countermeasures.
Our strategic advantage will come from devising and moving our adaptations quickly to the warfighter. The foundation of that is our open society – authoritarian regimes have historically been disadvantaged on the battlefield. We leverage strategic advantage from that asymmetry by using means such as the social web to rapidly innovate, adapt, and disseminate.
Our goal now is not to build walled-gardens or fortresses – I could probably get you a deal on the last ruins of the Maginot line if you’re interested. We have competitive asymmetric advantage in our open society and the free flow of ideas; we achieve strategic asymmetric advantage on the battlefield by moving ideas to action quickly – and that means taking advantage of tools like the social web. Manage its risks, yes; but slam the brakes on the social web, and we risk fighting with one hand behind our backs in the asymmetric battlespaces of the future.
05:02 PM, 28 Oct 2008 by Zachary Tumin
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